Monday 20 May 2013

Week 6: Attractive enough? Demands? Profit? simventure


We need to have Market&competition research report to consider changes to make in product design.
We also need to check whehther our selling price match our product design to determine whether it can be attractive to the market segment. Pricing must be attractive and not too pricely for the target segment to provide with a  reasonable margin of profit. Marketing promotion each month to attract sufficient level of enquries to see that whether the demand is created, commissioning for customer research for important feedback. Ok, when the demand is there, come out with promotion of discount in the pricing to ensure the demand is fufilled. As with a discount in pricing, most of the people who demand for this product would buy it without any hesistation. However we must ensure we do make a profit after the discount if not we will have no money soon.

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